Direct Mail Data Processing Pricing

Transparent, professional pricing for cleaning, standardizing, and preparing mailing lists for direct mail production — without presorting, printing, or mailing.

Designed for mail houses, printers, and agencies that require production-ready data with fast turnaround and predictable costs.

Tier 1 — Mail-Ready Data Processing

Best for:
Mail houses and agencies that need clean, USPS-compliant mailing lists prepared to postal standards and ready for production.

  • USPS CASS address standardization
  • ZIP+4 coding
  • DPV (Delivery Point Validation)– Confirms whether the address is deliverable
  • NCOA move-update processing (48-month)
  • LACSLink– Converts rural routes street names/addresses when USPS required
  • USPS-ready output formatting
Minimum project: $750 Final pricing is based on record volume, with tier selection determining the processing level. See the cost estimate calculator below.

All tiers include mail-ready data preparation.
Final invoices may show mail preparation or data processing as a separate line item for transparency.


Estimate Standard Data Hygiene Cost →

Tier 2 — Enhanced Data Preparation

Best for:
Mailers and agencies that require deeper cleanup, improved match rates, and mail-safe deduplication and suppression before production.

  • Everything in Tier 1
  • Normalized file structure optimized for reliable merge/purge and suppression processing
  • Household-level, individual-level, or address-level deduplication using mail-safe matching logic
  • DSF² (USPS Delivery Type & Vacancy Indicators) — Identifies residential vs. business classification and seasonal vacancy indicators.
  • Deceased Suppression — Identifies and suppresses records associated with deceased individuals.
Minimum project: $950 Final pricing is based on record volume, with tier selection determining the processing level. See the cost estimate calculator below.

All tiers include mail-ready data preparation.
Final invoices may show mail preparation or data processing as a separate line item for transparency.


Estimate enhanced Data Preparation →

Tier 3 — Premium Data Targeting

Best for:
Large-scale or performance-driven campaigns that require comprehensive suppression, advanced data quality, and enhanced mover identification to reduce waste and improve response.

  • Everything in Tier 1 & 2
  • Expanded mover identification (beyond standard NCOA)
  • Advanced address enhancement (primary & secondary repair)
  • Recovers additional viable households through expanded mover identification and advanced address repair
  • Reduces wasted postage and printing by removing non-productive records before mailing
  • Comprehensive suppression processing
     
  • Deceased Individuals
  • Prison Individuals
  • Profanity suppression
  • DMA / Do-Not-Mail
  • Nursing homes and institutional addresses
  • Mobile homes APO/FPO, and other non-standard delivery types
  • Blank or invalid addresses
Minimum project: $1250 Final pricing is based on record volume, with tier selection determining the processing level. See the cost estimate calculator below.

All tiers include mail-ready data preparation.
Final invoices may show mail preparation or data processing as a separate line item for transparency.


Estimate Premium Data Targeting Cost →

Not Sure Which Direct Mail Data Processing Tier You Need?

Most businesses don’t start out knowing exactly which enrichment level they need — and that’s okay. Use these simple guidelines to choose with confidence:

If your goal is…

  • ✅ Preparing a clean, USPS-compliant mailing list for production
    • → Tier 1 — Standard Data Hygiene
  • ✅ Improving match rates, controlling duplicates, and applying core suppressions before mailing
    • → Tier 2 — Enhanced Data Preparation
  • ✅ Reducing wasted postage and recovering additional deliverable households through advanced mover identification, address enhancement, and comprehensive suppression
    • → Tier 3 — Premium Data Targeting

A side-by-side breakdown of processing depth, suppression coverage, and data preparation capabilities — so you can choose with confidence. You can always start with a lower tier and scale up as your mailing requirements become more complex.

Compare Direct Mail Data Processing Tiers

FeatureTier 1 — Hygiene & ComplianceTier 2 — Preparation & ControlTier 3 — Targeting & Optimization
USPS CASS Address Standardization✔✔✔
ZIP+4 Coding✔✔✔
DPV (Delivery Point Validation)✔✔✔
LACSLink Address Conversion✔✔✔
NCOA Move-Update Processing✔✔✔
Advanced Deduplication (Household / Individual / Address) / Address)✔✔
DSF² — Delivery Type & Vacancy Indicators✔✔
Deceased Suppression✔✔
Expanded Mover Identification✔
Advanced Address Enhancement (Primary & Secondary Repair)✔
Comprehensive Suppression Bundle✔
  • Deceased Individuals
  • Prison Individuals
  • DMA / Do-Not-Mail
  • Nursing homes & institutional addresses
  • Mobile homes, APO/FPO & non-standard delivery types
  • Blank or invalid addresses
Recommended use casesProduction-ready mailing listsAdds deceased suppression and occupancy indicatorsPrecision targeting and waste-reduced, high-ROI campaigns

Direct Mail Data Processing Pricing — Transparent, Predictable, Volume-Based

Use the calculator below to estimate pricing based on record volume and the selected processing tier. Final pricing is confirmed after file review and validation.

All pricing estimates are indicative. Final pricing is confirmed after file review and validation.

Direct Mail Data Processing — Pricing FAQs

Clear answers about tiers, volume pricing, and how estimates are calculated.

Answer:
Each tier reflects a deeper level of data processing and suppression:

  • Tier 1 — Mail-Ready Data Processing
    Standard USPS compliance and address hygiene for production mailings.
  • Tier 2 — Enhanced Data Preparation
    Adds deduplication, deceased suppression, and delivery-type indicators.
  • Tier 3 — Premium Data Targeting
    Includes expanded mover identification and advanced suppression to reduce waste and improve response.

Higher tiers build on the services included in lower tiers..

Answer:
Pricing is volume-based and determined by:

  1. The processing tier you select
  2. The number of records in your file

Each tier has:

  • A per-record rate
  • A minimum project fee
  • Automatic volume discounts at higher record counts

The calculator provides an estimate. Final pricing is confirmed after file review.

Answer:
Because data processing, hygiene, and suppression must be performed on the entire input file to produce accurate, mail-ready results.

This is standard practice across professional mail preparation and data services.

Answer:
Merge/Purge and NCOA processing are calculated using the gross input record count, not just the final mailed quantity.

This ensures:

  • Accurate duplicate detection
  • Proper move updates
  • Reliable suppression results

Answer:
For transparency.

Invoices typically show:

  • Tier-based data processing
  • Merge/Purge processing
  • Any other custom work requested

Even though these services are bundled into tier pricing, line items help clearly document what was performed.

Answer:
Yes. Each tier has a minimum project fee to cover setup, validation, and processing overhead.

Minimums ensure consistent quality and turnaround, even for smaller files.

Answer:
Pricing estimates are based on the record counts and options entered into the cost calculator and typically reflect the final project cost.

If the files received differ materially from the information provided — such as record count, file structure, or requested services — we’ll review the details and contact you only if clarification or reconciliation is needed before proceeding.

No — presorting and postage optimization are typically performed by the mail house or printer handling final production and mailing.

We prepare clean, standardized, USPS-compliant data files designed to integrate seamlessly into your mail house’s presort and production workflow. This allows the mail house to apply the most accurate and current postage discounts based on piece design, entry point, and production methods.

By keeping presorting with the mail house, you retain maximum flexibility and ensure postage is calculated using the final production specifications. using your CRM, ESP, or marketing platform.